Gauging the market in the short-
and long-term
By CRAIG HOELZER and JAMES
C. STEELE
Will the stock market be higher five
years from now? Ten years from now? What will make
it rise?
These are questions we frequently ask people and are
amazed at the responses. Most people say the market
will be higher but few have any idea about what will
make stock prices rise.
This is startling when you consider how much of the
average person’s money is being directed into stock
investments. Investors should have at least a basic
understanding of what influences the movement of
stock prices. The emotion of the day will move the
market in the short-term but fundamental economic
factors determine its direction in the long-term.
History can provide a guide for which factors are important
when looking for market direction.
Earnings, interest rates
The most common answer to the question
about what moves the stock market is
corporate earnings. Earnings are certainly a factor
but not the most important one. To illustrate this
point, let’s look at two very different market environments:
the 1960s and 1970s bear market and the 1980s and 1990s
bull market. From 1964 to 1981, the Dow Jones industrial
average went from 874.12 to 875 for a measly 0.1 percent
gain in 17 years. In the subsequent 17-year period
from 1981 to 1998, the Dow went from 875 to 9181.43
for a gain of 949 percent. The reason for this dramatic
difference was not earnings. In fact, the gross domestic
product grew by 371 percent from 1964 to 1981 while
it only grew by 180 percent from 1981 to 1998 (U.S.
Department of Commerce, Bureau of Economic Analysis).
The pace of economic growth was double during the period
in which the market barely went up. The bigger factor
was interest rates. The interest rate on a long-term
government bond went from 4 percent in the mid-1960s
to more than 13 percent in the early 1980s. By the
late 1990s rates had dropped to 5 percent. The direction
of interest rates has a huge impact on the movement
of stock prices. If rates were to rise steadily over
the next several years, the market could struggle.
Valuation
The valuation of the market as it
relates to interest rates is another key factor to
consider. One of the more common measures of stock
market valuation is the price-earnings ratio,
or P/E ratio. A high P/E ratio indicates the market
is relatively expensive when
compared to the historical average. A low ratio indicates
the market is inexpensive when compared to the historical
average. Going back to our previous example of the
1960s and 1970s bear market, the P/E ratio of the market
contracted as interest rates rose. Corporate earnings
were growing but stock prices were not rising so the
market was becoming progressively less expensive. By
the early 1980s, the broad stock market was downright
cheap. The trend reversed in the 1980s and 1990s as
interest rates steadily dropped. Stock prices rose
and the market became progressively more expensive.
By the beginning of 2000, the P/E multiple of the market
had reached an unprecedented level. The result was
a bubble in technology stocks followed by a market
collapse.
Leverage
The steady decline in interest rates
through the 1980s and 1990s meant that borrowing costs
dropped. Investors were encouraged to borrow money
at low rates and buy more
financial assets. This is leverage. Leverage can be
a powerful tool when rates are
dropping and assets are appreciating. However, when
borrowing costs rise and asset
values drop, leverage can magnify losses. The current
sub-prime mortgage situation is a
perfect example of this. Leverage can play a role in
the movement of stock prices too.
Through the 1980s and 1990s, the steady flow of borrowed
money into the stock market
contributed to the extreme valuation expansion witnessed
in the late 1990s. The disruptions we see in the credit
markets today have made leverage more expensive and
less available. If these conditions persist or worsen,
leverage could be reduced and
capital could flow out of the market putting pressure
on stock prices.
So, will the stock market go up in the long run? The
answer depends on how far into the future you look
and at which market.

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Craig
Hoelzer is senior vice president
of wealth management and a financial adviser
at Citi Smith Barney in
Mount Kisco, N.Y.
Reach him at craig.hoelzer@smithbarney.com.
|

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James C. Steele is
vice president of wealth management at Citi
Smith Barney in Mount Kisco.
Reach him at james.c.steele@smithbarney.com.
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